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Strategies to start marketing on Facebook

Strategies to start marketing on Facebook

Posted By Mathias Philippe on July 25, 2013

  • Daily Infographic, Social Media Marketing

If you use it well, Facebook can be a very powerful marketing tool. Today’s infographic will help you achieve better results.

Define the strategy

It’s important to have clear strategy, first you need set up goal:
– Grow my audience
– Grow my sales
– Provide better Customer Support
– …

Then you can prepare actions to achieve these goals. It can sound exaggerated but a clear plan of action will keep you going in one direction only… probably the good one.

Create your profile

Take time for this step, add all the relevant information and personalize it as much as you can.

Follow relevant people

Like in “real life”, you need to grow your network and the best way to do this is to get in touch with relevant people in your industry or in complementary ones. follow them and get noticed by sharing, liking or commenting on their updates. You can also directly contact them but having been noticed first generally helps.

Interact with customers

Social Media are perfect places to exchange with your customers, but it comes with one responsibility, you need to never let one unanswered.

Get market information

They’re also very good places to monitor your competition and complete your market research.


As everywhere, the best way to quickly get results is to pay for them. Facebook offers many advertising options. From simple pay-per-click to fine tuning per region, interests… Plan a budget for this and you’ll see quick results.

Strategies to start marketing on Facebook

Source: Digital Information World

Author: Mathias Philippe

I have been freelance web developer for five years and I've specialized in SEO for the last 5 years. I successfully helped clients to gain traffic & sales online in three countries: France, New Zealand & Philippines.

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